19 May 2017

The Power of Her: Inspiring youth with Valeria Lipovetsky

As part of our recurring series of interviews, The Power of Her, featuring remarkable women, we are proud to present to you an interview with Valeria Lipovetsky, a mother, a model, a beauty blogger and an inspiration to many young women today.

I stopped putting so much stress on myself to be everything for everyone at all times and that made my life much happier.

Valeria Lipovetsky

YOU BEGAN YOUR CAREER AS A MODEL, PLEASE TELL US HOW DID YOU BECOME A BEAUTY BLOGGER/BLOGGER AND WHY?

Although I loved and still love modelling I always wanted to have more influence and a voice. I think at some point I decided I’m over this “waiting to get picked” type of approach and more about creating my own opportunities.

Social media gives us the stage to do exactly that. You build and talk and film what you want and how you want, I love that.

I was always interested in beauty and decided to bring my years of experience in the fashion and beauty industry to every girl’s mobile device.

Sharing is caring.

PLEASE TELL US ABOUT YOUR PAST & CURRENT PROJECTS AND WHAT INSPIRES YOU TO CONTINUE ON THIS PATH.

Currently I keep investing my time and effort into building my social media, connecting with people and talking about things that matter (and some recommendations for amazing lipsticks too!).

I started diving into the beauty world more and more and this time into the internal aspect and not so much the exterior. I learned that once I took a chance and started talking about things that I’m passionate about like self love, empowerment, self esteem etc., I found my purpose.

Today Im building my brand online thinking about how can I influence these young women to embrace themselves and be happy – it’s not about posting selfies and getting validation from people anymore. This is my modern way of bringing real issues to the table but in a light way. I have so many ideas and opportunities that I can’t wait to bring to life, but in baby steps.

I still do modelling as well so its nice to have a little variety.

WHAT DOES YOUR TYPICAL DAY LOOK LIKE AND AND HOW DO YOU JUGGLE YOUR BUSY WORK SCHEDULE AROUND BEING A FULL TIME MOM OF TWO ADORABLE BOYS?

I don’t really have a typical schedule because it depends on my to-do lists that day. Sometimes I have modelling jobs, so after dropping my boys at daycare I go to the studio and shoot for 8-10 hours, pikc them up, feed them, zombie play with them and put them to sleep. The days when I don’t model, I drop them off, hopefully get to the gym, then come home and start filming/editing/responding to emails and fan mail, etc.

It’s crazy and time flies by WAY too fast, but I try to take it day by day. I’m aware how lucky and blessed I am to be able to do the things I’m passionate about and to have a family.

Sometimes it’s a shit show, but thats ok, I don’t strive to be perfect. I stopped putting so much stress on myself to be everything for everyone at all times and that made my life much happier.

WHAT IS NEXT FOR YOU CREATIVELY AND PROFESSIONALLY, WHAT ARE YOUR PLANS FOR THE FUTURE?

That’s a tough one. All I can say is I have the end goal in my mind and I’m working everyday to get there. I am at a point in my life where I finally feel that I can do anything I set my mind to and I am extremely comfortable and happy with myself – which makes life so much more exciting. So I think I’m on a quest to spread that energy with every person I can – thats the plan!

WHAT DID YOU THINK ABOUT THE PHOTOSHOOT IN OUR STIDO WITH DARIA PEREV AND WAS IT SPECIAL FOR YOU?

The photoshoot was wonderful, easy and natural. I loved the creativity the team had and the space just felt so warm and welcoming! Cant wait to come back soon.

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Follow Valeria’s beauty advice on her YouTube channel.

Follow Valeria’s journey on her Instagram account @valerialipovetsky

Photography by Daria Perev@ Kissed by Light Photo Studio
Model Valeria Lipovetsky
Make-up & Hair Jennifer Yang

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